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What is the most important trend

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Reference no: EM133182988

Leadership in the 21st century

The CEO of a supermarket chain would like to know your opinion about the trends in the 21st century that are most likely to affect customer loyalty. 

  1. In your view, what is the most important trend in the 21st century affecting customer loyalty, and explain why? Use only ONE of the six trends. 
  2. Recommend only TWO key strategic leadership capabilities that the CEO can adopt to better prepare the company for the chosen trend. Use an example from a real organisation to support your answer. 

Reference no: EM133182988

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