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1. Name of product and description of product -THE PRODUCT WILL BE (purina dog food)
2. Product Category - Size of product category (dollar or unit sales) and the major competitors.
What is the market share of the major competitors and your brand?
What other information can you provide which can help to understand what is happening in the market.
Discuss the differences between managing the current organizations operations and preparing for future operations that arise from diversification.
Identify a real organisation and product to promote. You must then complete an Integrated Marketing Communications (IMC) Plan for that organisation.
Are there any areas of marketing in which your chosen organisation appears to be particularly strong or weak? Are there any areas of business
Present recommendations for metrics to forecast and measure marketing performance. These will be will be used in your strategic marketing plan.
Using the persuasion matrix we discussed in class, please describe how you will address the four main controllable elements of an IMC campaign.
How do you feel about bona fide occupational qualifications? -What are the components of a job analysis? - What do you think about promoting from within for pro baseball teams?
Identify three examples that demonstrate the main reasons why workplace diversity is important to a company's culture and performance. Describe one workplace situation where your supervisor or coworker motivated you to perform better for the organ..
How do the informatics skills you are now developing/expanding upon and validating help you meet current informatics skills levels? Did the TANIC self-assessment change your impression of your current informatics skill levels?
What recent marketing communication have you found to be particularly interesting - something that made you want to learn more about a product?
What frame of reference will customers use in making a choice to use/purchase from Amazon?
You are tasked with writing a blog post discussing Facebook's stance on consumer privacy in the digital age. Additionally, you must comment on at least one of your peers' blogs. Demonstrate your knowledge by using concepts presented in Chapter 15...
Consumer Research & Ethical Implications. i have don't a report prior of this one and it is sort of related to each other in order to write this topic.
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