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Your review should not simply repeat what was written in the article.
You MUST address the following four questions in your discussion
Question 1. Why did you select this article?
Question 2. What is the major focus of the article? What trend or issue is being discussed?
Question 3. How does this article relates to this course?
Question 4. How do you evaluate this article? (Is it relevant, agreement or disagreement with authors point of view etc.)
article MUST be related to Hospitality Digital Marketing (advertisements do not qualify).
Marketers can choose from two basic promotion mix strategies-push or pull promotion. First, describe each. Larger companies typically use a combination
Identify and briefly explain all direct and indirect competitors of Biogreen company. Include an explanation as to why each must be considered a competitor
being a leader and applying your proposed code of ethics parts 1 and 2 of this task took place in week 4 and made up
What qualities did the person have? How did these qualities differ from those in someone you identify as a bad leader?
The first assessment is designed to help ensure you have two key skills you will need throughout this subject: applying theory to real world situations
What was your objective? How did your target customerrespond. Looking for 2-3 well-written pages that demonstrate that you did the work and understood.
Calculate an appropriate measure of association, and decide how to present the results. How might this information affect the advertising strategy
What types of activities fall within your CSR strategy and what types of activities are excluded? Why? Discuss the potential implications
Describe in detail the business case for a company to undertake the strategic changes identified previously, which will be required for the business to survive in the climate resulting from the "disruption.'
Provide an example of how an international company (such as Unilever or Mondelez International) changes its distribution channels
However, here you are expected to critically evaluate the organisation's current communication strategies in relation to their marketing objectives.
Discuss how Hershey Foods has applied the principles of socially responsible marketing. Also address in your discussion the benefits of having a formal code of ethics and what impact philanthropic and social responsibility has on a company.
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