What is the group effect exactly

Assignment Help Operation Management

Reference no: EM131036454

Most veteran research practitioners would say there's nothing magical about a focus group; it's simply a group interview, with the strengths and weaknesses of any interview, plus the strengths (and weaknesses) of doing the interview in a group setting.

What is the 'group effect' exactly? What additional advantages does a group setting contribute, and at what cost, relative to interviewing individual customers concerning the same topics and questions?

Reference no: EM131036454

Questions Cloud

Describes the social auditing process : Which of the following best describes the social auditing process?

Law for publicly traded-financial audits and social audits : The social auditing process is voluntary, whereas financial audits are mandatory for publicly traded corporations. Law for publicly traded companies requires both financial audits and social audits. The social auditing and the financial auditing proc..

Provide example of the transactional and symbolic : Provide an example of the (a) transactional, (b) symbolic, and (c) shared meaning aspects of small group communication. How do these examples help you understand the communication process in small groups?

What else is similar across interviews and surveys : Both interviews and surveys consist of questions devised by the researcher along with the customer's attempt to answer these questions. In terms of distinctions between the two, in the one, the questions are spoken, without too much "version control"..

What is the group effect exactly : Most veteran research practitioners would say there's nothing magical about a focus group; it's simply a group interview, with the strengths and weaknesses of any interview, plus the strengths (and weaknesses) of doing the interview in a group settin..

Goal definition-describe the project goals : You currently work for a retail store that carries basic household goods, some groceries, and health and beauty products. The store is located in the small community (approximately 5,000 total residents) in which you live and is looking to expand its..

How do you manage diversity : How do you manage diversity?

Describe in detail organizations efforts to engage employees : Describe in detail organizations’ efforts to engage employees in their work. How does employee engagement impact individuals’ organizational commitment and job involvement?

Effect of diversity on the quality of problem : Cox (2001) points out that diversity can improve the organization's ability to solve problems by increasing the experience scope of the organization. This increases the richness of viewpoints and positions considered during the decision-making proces..

User Account

All Pages