What is the difference between star and cash cow

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Reference no: EM132198177

1. Consider the main risks and rewards of international business for two firms. In the case of a large established domestic firm which of the potential rewards is greatest (new customers, lower costs, and diversification of markets) and which risk is greatest (political, economic, cultural)? Evaluate the reasons why the risks and rewards may (or may not) be different for the two types of firms.

2. What is the difference between "star" and "cash cow"

3. Using your own words, please explain the main assumption of situational theories of leadership. Give examples to back up your explanations.

Reference no: EM132198177

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