What is the difference between culture and set of values

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1. An orange grower sponsors an advertising campaign that stresses the nutritional advantages of regularly consuming some form of orange juice. What kind of need recognition is that grower trying to draw out of consumers? What consumer states will the campaign need to change?

2. To those who research consumer behavior, what is the difference between a culture and a set of values?

3. Is there ever a time that a business can say it will not abide by environmental regulations or requests?

Describe those conditions.

Reference no: EM132152496

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