What is the definition of mediatization

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The practice of hashtag activism was mentioned briefly in Chapter Nine, and incorporates concepts from the other chapters in this course; in particular, the intersection of social inequality, mediatization and political communication. Croteau & Hoynes (2019) point out that, "In some cases, so-called hashtag activism has enabled isolated voices to coalesce, attracting attention to neglected issues" and identifies examples, including #Ferguson, #BlackLivesMatter, #NeverAgain, and #MeToo. The authors go on argue that, drawing on Tufecki (2017), that, "Such activism will never replace traditional political organizing, but it has a useful role to play. Additionally, they cite that social media is supplemental and associated with higher levels of political participation, rather than direct learning about political policy, candidates, etc.

Discussion 1: In your post, please answer the following questions: What is the definition of mediatization, and how might we use that concept to explain the increased role of hashtag activism in the fight against social inequality? Has there been a particular hashtagthat has increased your political knowledge about a particular issue of inequality? For example, #MeToo increased many people's knowledge/awareness about sexual misconduct, sexism and misogyny. And lastly, what are your thoughts on hashtag activism as a way to challenge inequality?

Reference no: EM132524528

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