What is the definition of business-level level strategy

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1-What is the definition of a “business-level” level strategy?

2-What are some of the things that lowering costs enables a company to do?

3-What are some of the options for exploiting differentiation?

4-What is “value innovation”, and why is this concept so important in formulating “business-level” strategies?

5-What types of business-level strategies do “low-cost” versus “differentiated companies pursue?

Reference no: EM132270972

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