What is the customer margin

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Reference no: EM132500916

Thermal Rising, Inc., makes paragliders for sale through specialty sporting goods stores. The company has a standard paraglider model, but also makes custom-designed paragliders.

Management has designed an activity-based costing system with the following activity cost pools and activity rates:

Activity Cost Pool Activity Rate Supporting direct labor $ 18 per direct labor-hour

Order processing $ 198 per order

Custom design processing $ 265 per custom design

Customer service $ 422 per customer

Management would like an analysis of the profitability of a particular customer, Big Sky Outfitters, which has ordered the following products over the last 12 months:

                                        Standard                              Model Custom

Design Number of gliders            14                                      2

Number of orders                           2                                   2

Number of custom designs             0                                    2

Direct labor-hours per glider               28.50                        34.00

Selling price per glider                        $ 1,650                     $ 2,360

Direct materials cost per glider               $ 446                        $ 580

  • The company's direct labor rate is $20 per hour.

Question 1: What is the customer margin

Reference no: EM132500916

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