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What is the current state of the quiznos brand

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Reference no: EM13307726

Read the case regarding Quiznos Subs and answer the following questions related to marketing management and consumer behavior:

  • What is the current state of the Quiznos brand?
  • What is Quiznos's market share compared to Subway, and how much market share is available in the sandwich segment globally?
  • Everyone seems to be upscaling their menus these days with higher quality food items at a little higher price points. What can Quiznos do to upscale and how could this affect their profitability?

Submit your answers in a 2- to 3-page Microsoft Word document. Cite sources using the APA format on a separate page

 

 

Reference no: EM13307726

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