Reference no: EM131550690

Part -1

Chapter 1

1. Describe the value chain and how it can help organizations become more effective.

2. List the four standards of ethical conduct for management accountants. For each standard, give an example that demonstrates compliance with that standard.

Chapter 2

3. What are the differences between direct costs and indirect costs? Give an example of each.

4. Helmer Sporting Goods Company manufactured 100,000 units in 20X5 and reported the following costs:

   Sandpaper                                      $ 32,000      Leasing costs-plant                   $ 384,000

   Materials handling                          320,000      Depreciation-equipment               224,000

   Coolants & lubricants                       22,400      Property taxes-equipment              32,000

   Indirect manufacturing labor          275,200      Fire insurance-equipment               16,000

   Direct manufacturing labor          2,176,000      Direct material purchases          3,136,000

   Direct materials, 1/1/X5                  384,000      Direct materials, 12/31/X5           275,200

   Finished goods, 1/1/X5                   672,000      Sales revenue                          12,800,000

   Finished goods, 12/31/X5            1,280,000      Sales commissions                        640,000

   Work-in-process, 1/1/X5                   96,000      Sales salaries                                576,000

   Work-in-process, 12/31/X5               64,000      Advertising costs                         480,000

                                                                              Administration costs                    800,000

Required:

a. What is the amount of direct materials used during 20X5?

b. What manufacturing costs were added to WIP during 20X5?

c. What is cost of goods manufactured for 20X5?

d. What is cost of goods sold for 20X5?

Chapter 3

5. Berhannan's Cellular sells phones for $100. The unit variable cost per phone is $50 plus a selling commission of 10%. Fixed manufacturing costs total $1,250 per month, while fixed selling and administrative costs total $2,500.

Required:

a. What is the contribution margin per phone?

b. What is the breakeven point in phones?

c. How many phones must be sold to earn pretax income of $7,500?

Part 2

Your typewritten responses should be a maximum of one page FOR EACH QUESTION, and a minimum of 3 paragraphs long FOR EACH QUESTION (3 sentences = a paragraph). Be certain that you adhere to the guidelines indicated in your syllabus for exam submission. Please number your pages, beginning with a cover page, and don't forget to include your reference page.

1. Compare and Contrast the original marketing mix proposed by McCarthy (1960), (and earlier by several other researchers and academians) to the new and "improved" marketing mix proposed by Kotler and Keller, 2016.

2. How can companies monitor (and based on their results) improve their marketing activities and performance?

3. In today's challenging marketplace, marketing research is very important. How can companies accurately measure as well as forecast market demand?

4. What is the 80/20 rule? Further how is the future profitability of a customer measured (equated)? Please illustrate (use) an example in your response.

5. What are the major psychological processes that influence consumer buying behavior? Do you feel our psyche influences our purchasing power?