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What is the central idea

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Reference no: EM133236193

Analyze the following case:

The sales director complains that his sales representatives are not meeting their monthly quotas. He is convinced that the reps need more sales training to handle the situation and solve the problem. Therefore, he asks you to design a strategy to deal with this situation. Answer:

1. What is the central idea and what is required to improve sales?

2. Is there really a need for training?

3. What will be the purpose or objective of the training?

4. Who should be trained?

5. Who will develop the training?

6. What form will the training take?

7. Identifies the internal and/or external sources that will be used to develop the content.

8. Write the topics and subtopics that will be discussed in the content.

9. What means and resources will be used and will be needed to carry out the program?

10. How will the acquired knowledge be transferred to work?

11. How will the training be evaluated?

12. How will its profitability (return on investment) be evaluated?

13. What additional actions cover areas not related to training?

Reference no: EM133236193

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