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What is the cash flow

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Reference no: EM133171713

"Almost all small businesses experience cash flow shortfalls."

If you decided to start a small business you must have some financial resources to survive your new business until you start generating some revenue. Based on this fact answer the following topics:

1) What is the cash flow?

2) Why is cash flow so critical to an entrepreneurial firm's success? and

3) Why do almost all small businesses experience cash flow shortfalls?

Reference no: EM133171713

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