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What is the bullwhip effect in the supply chain

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Reference no: EM133484236

Question

1. What is the "bullwhip" effect in the supply chain?

2. How can it be controlled or eliminated?

3. Supply Chain Sustainability has become a big topic. Perhaps some of you can explain why this topic has drawn so much attention recently and what makes up Supply Chain sustainability.

Reference no: EM133484236

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