What is the brand image in consumers mind

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Nestle is one of the largest company in the dairy section around the world, can you help me to answer this questions :

1-The segment they are targeting? Who is the real consumer? Who is the customer?

2-What is the Brand image in consumers’ mind?

3-Do they run any CSR activities? What do you think, is the reflect?

4-Are they using e-trading? Social Media Ads? Gorilla Marketing?

Reference no: EM131742704

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