Reference no: EM132481782
Question 1: What is the basic customer need provided by Taco Bell?
Question 2: What is the key situation faced by Taco Bell?
Question 3: List Taco Bell's main strengths (consumer view)
Question 4: List Taco Bell's main weaknesses (consumer view)
Question 5: List Taco Bell's main opportunities
Question 6: List Taco Bell's main threats
Question 7: State their central marketing objective
Question 8: Describe the typical customer purchasing behavior (Choose one : Impulse, Habitual, Limited or Extended)
Question 9: Make one value creation recommendation
Question 10: Make one value capture recommendation
Attachment:- tacco bell.zip