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What is the appeal for pepsi print advertisement

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Reference no: EM13913716

Analysis of a print advertisement

Guidelines:

You have to write about the following for

1. what is the message theme for Pepsi print advertisement?

2. what is the leverage point (attribute-benefit-personal value) for Pepsi print advertisement?

3. what is the appeal for Pepsi print advertisement?

4. executional framework for Pepsi print advertisement?

5. what is the tag line for Pepsi print advertisement?

6 what is message strategy (cognitive, affective, conative and their sub-categories) for Pepsi print advertisement?

https://files2.coloribus.com/files/adsarchive/part_1829/18290205/file/pepsi-halloween-600-73289.jpg

Reference no: EM13913716

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What is the appeal for pepsi print advertisement : what is the tag line for Pepsi print advertisement and what is message strategy (cognitive, affective, conative and their sub-categories) for Pepsi print advertisement?
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