What is the 4-square mehthod

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Reference no: EM133682750

Watch the following video to understand "the 4-square Method" used during the negotiations process:

After watching the above video, read the following article and answer the questions below:

Some dealerships still require the use of the "4-Square Method" to communicate with customers on a potential deal. After watching the above video and reading the article above, please answer the following questions. Make sure to support your answer with external resources:

What is the "4-Square Mehthod"? Why is it used during negotiations steps?
Do you agree with the article? Explain why or why not? Is there a better way to communicate numbers to customers? As a Sales advisor, what can you do to build trust with the customer?

For full marks, make sure to include external references to support your discussion. Use citations from resources to help you make your choice.

Make sure to support your reflections with external resources using APA style.

Reference no: EM133682750

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