What is stakeholder management

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The CEO of Starbucks said he wants to apologize personally to two black men after video of their arrest in a Philadelphia coffee shop spurred outrage. Police said a Starbucks manager called 911 in April 15, 2018 because the men refused to leave after trying to use the store's restroom without making a purchase. They were arrested for alleged trespassing. Those two men claim they were in Starbucks for a business meeting and were waiting for someone. As a result, Starbucks will close more than 8,000 U.S. stores for an afternoon to train employees as the company implements "racial-bias education" training for nearly 175,000 employees.

  1. What is Stakeholder Management?
  2. Imagine you are the manger responsible for the one-day training of the employees. Describe how Stakeholder Management can be used as part of the training.

Reference no: EM133154971

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