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Question: What is promotion and the promotion mix? How do the tools of the promotion mix work together in integrated marketing communications (IMC)? Think of your four favorite products and explain how they each use promotion to communicate with customers. (Please use sentences and paragraphs and not a chart or list). Then explain how one of those products utilizes a strategy of integrated marketing communication. In your view, what are they doing well? What are they doing poorly? What would you advise for that product to strengthen its promotional efforts with you as a target consumer?
What changes would you recommend to improve the efficiency of their logistics processes? How has Zara designed their channel system
Think of an organization that you admire. Reflect on its social media presence (Facebook, Twitter, YouTube... etc.). Evaluate the organization's use of social media, specifically in terms of its themes and messaging and the effectiveness of its co..
How did the Act affect the economy in general and the banking sector in particular?
What is the best social channel plan for the company you chose to focus on?
Explain the different sources of excess return in international bond portfolios. Describe the relationship between Inflation and Business Cycle.
this is a two part written project that will focus on the marketing aspects of your start up business. please submit as
Research and explain an international business strategy that can be applied to your company. For additional information, read more about these strategy options
What product positioning strategy would you recommend and why? What promotion strategy would you recommend and why?
bus101 University of Prince Edward Island Do some research on the topic and choose a company that has adopted ethnic marketing strategies
What are the 3 C's (Competitors, Customers, Company) of the Bose Corporation and their internal and external marketing strategy? Include citations for specific information.
An early chapter we read discussed concepts from economics that are important for business students to learn about. Describe how the supply and demand curves were affected by consumers' decisions to pull back on their spending. What do you think the..
what should a company consider when attempting to develop a new product? can you think of some new products that have
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