What is organizational buyer behavior

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Reference no: EM132181152

What is organizational buyer behavior?

Write an paper to address each of the three purchase situations commonly encountered by organizations for a typical purchase for the following organizations:

A) Wendy's or McDonald's

B) Mercedes-Benz or other automobile dealership in the U.S.

C) Target or supermarket chain

D) Your university

Subject: Consumer Behavior

Please write more than 500 words.

Reference no: EM132181152

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