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Pick a loyalty program that you are either part of, or research one you believe is interesting. Once you pick one answer the following question in the discussion this week:
Question 1) What is the loyalty program?
Question 2) From a consumer perspective, why do you believe that loyalty program is a marketing advantage for the company?
Question 3) What is one unique thing you would recommend that loyalty program add to make it better?
As the marketing manager of a large, national, and geographically dispersed organic food store chain, you are to create a marketing PowerPoint presentation.
Explain a few starting ideas to write about United Airline Marketing and Customer Value
Explain Marketing management and What resources does your company use to conduct competitive intelligence and how often is it done
consumer spending habits have undergone dramatic and enduring change in the united states.using the module readings
What would be Apple iPhone's brief ethics statement that captures how your company's brand and product address environmental sustainability and social justice
Analyse the application of the concepts of Marketing Mix- Differentiation and Competitive advantage, Commoditisation, Segmentations.
Do you think that brands have a finite life, or do you believe that brands can last forever? Support your position with detailed explanations.
Describe the message that you will consistently communicate to this target audience. How will you creatively deliver the message?
Identify and discuss some of the factors that should increase the trend toward collaborative relationships in vertical marketing systems.
Discuss the general popularity of podcasting and profile 3 popular podcasts. What steps do the experts suggest you take if you want to start a podcast?
The Minister of Tourism has asked as the Director of Tourism to prepare a response as to whether Saba should promote Domestic Tourism.
In this case, you are provided information regarding selling prices and costs of several products offered by Mendel Paper Company.
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