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What is named as premium product strategy

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Reference no: EM133015573

What is named as premium product strategy was defined initially by Porter as Differentiation.

What is named as customer niche strategy was initially defined by Porter as Focus Niche.

Considering the global markets for any type of industry (e.g., hotels, restaurants, cars, etc.), make a list of different products/services/brands and decided which ones belong to any of the three generic strategies: 

  • Low cost
  • Differentiation
  • Focus or Narrow Niche

Reference no: EM133015573

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