What is more important in finance-net income or cash flow

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Reference no: EM133496048

1. Pick a publicly traded company and review the company financial statements.

Pick five financial ratios to complete for the company.

Provide the name of the ratio and the ratio for the company for a three year period.

Did the ratio go up or down over that period (what is the trend)? Is this good or bad for the company and why?

Why should financial managers complete a ratio analysis?

2. What is more important in finance, net income or cash flow and why?

3. What is important to financial managers in terms of book value and market value and why?

Reference no: EM133496048

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