What is meant by strategic planning

Assignment Help Marketing Management

Reference no: EM133568503

Assignment:

1. Provide your summary of what marketing is including its overall description, its components, its value to a company, and why you think it is of value to the customer.

2. Define what is meant by strategic planning and why it's so important in order to give a product or service an edge over the competition.

Reference no: EM133568503

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