What is meant by competitive profile matrix

Assignment Help Operation Management

Reference no: EM132232812

1. You manage pricing at a trucking company and you have a business opportunity that will generate much revenue but after checking costs, you find that while variable costs are covered, there is no contribution towards fixed costs and when you add all costs, you will be running at a loss. Why might you still agree to taking this business? What could be two considerations you would review before making the final call on this?

2. What is meant by "a Competitive Profile Matrix (CPM)"? How is this related to a company's strategy? Give 3 examples of key success factors for the organization for compagny walmart

Construct a CPM for the organization walmart

please site a source(s) in APA format

Reference no: EM132232812

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