What is market segmentation

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Reference no: EM132862849

1- What is market segmentation? Why business need to segment their markets

2- Why are consumption patterns becoming similar worldwide? What are the strategic implications of this trend?

3- Explain what corporate governance means and give examples as well

4- What roles do the following play in an organization: Board chairman, Managing director, senior manager, employee and support staff

Reference no: EM132862849

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