What is main message of the brand

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Reference no: EM133435418

Questions:

  • What is main message (the story, the angle, the positioning) of the brand? How does all of the elements of the brand identity work together to tell this story?
  • Who are they trying to speak to? Is it effective?
  • Please include comments about everything from colour, design themes, textures, font choices, to mascots, tag lines, brand ambassadors/sales people, location etc.
  • What is a brand (doesn't have to be food related!) to whom you are a loyal customer?
  • Why do you think you keep going back to shop with them?
  • What is the most important thing for you when you decide on a place to eat or drink? How does price, portion, value or location factor into your decision making?

Reference no: EM133435418

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