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What is information hierarchy

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Reference no: EM132292601

1. What is Information Hierarchy?

a. The order of the information on the landing page.

b. Only important people can write the information on a landing page.

c. The most important information needs to be bolded; second most italicized; third most underlined.

d. Aligning every element on your landing page with your campaign goal.

2. As attention rates go Choose...downup adjust differ ______, conversion rates go up.

3. Design informs copy on a website.

True

False

4. During the users post conversion experience, you should ask them to do more or something else.

True

False

5. The marketing research industry is currently facing a number of important challenges including evolving sources of data and methodologies, the effective communication of results, and the need for talented and skilled employees.

 

True or false

Reference no: EM132292601

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