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What is impact of green marketing practices

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Reference no: EM132985985

Qualitative Research

What is impact of green marketing practices on consumer behavior in textile industry of Pakistan

Q1: Do yours company uses the eco labeling on the products?

Q2: Do consumers observe or see the eco labeling on your products?

Q3: Is there any relationship between eco labeling and consumer purchase intention?

Q4: Do yours company consider environmental (green ) aspects in your advertisement?

Q5: Do yours organization's mission statement consist of green policies?

Q6: Is there any CSR related activity initiated by your organization?

Q7: Is there any impact of environmental (green) advertising on purchase intention?

Q8: Is there any impact of environmental (green) marketing on consumer behavior?

Q9: What green advertising strategies your company is using to convert passive consumers into active?

Q10: what environment sustainability measure your company is taking in manufacturing processes? Q11: Is the product manufactured in your company biodegradable (recyclable) or not

Q12: How Do You develop green Marketing Campaigns and Track Their Success for your outlets?

Q13: Is your product easily accessible to consumers to save their time, efforts and cost?

Q14: Packaging is also a source of environmental waste, does your company offers green product packaging?

Q15: What product placement techniques do yours company uses to attract customers?

Reference no: EM132985985

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