What is environmental scanning

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1. Perform a mini situation analysis by stating one strength, one weakness, one threat and one opportunity to your choice of a fast-food restaurant. what were the specific strategies used to achieve differential advantage? Is that differential advantage sustainable against competition.

2. Most universities have a mission statement. write a mission statement for Touro College university. Does having a comprehensive mission cause high performance? Justify your answer.

3. What is environmental scanning and describe how the environment affects marketing in relation to the automobile detailing business.

4. Explain Henry Mintzberg's concept of 5-Ps in own words with examle.

Reference no: EM132574366

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What is environmental scanning : What is environmental scanning and describe how the environment affects marketing in relation to the automobile detailing business.

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