What is disruptive innovation

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Reference no: EM132789038

"Disruption theory is in danger of becoming a victim of its own success.

Despite broad dissemination, the theory's core concepts have been widely misunderstood and its basic tenets frequently misapplied."

What is a change in technology that might be considered disruptive innovation? DO NOT CHOOSE UBER.

Applying the concepts from the article below should help to answer the following questions:

-Is it really a Disruptive Innovation?

Christensen, C., Raynor, M. & McDonald, R. (2015, December). What Is Disruptive Innovation? Harvard Business Review. Retrieved from https://hbr.org/2015/12/what-is-disruptive-innovation

Reference no: EM132789038

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