What is data mining, What is data mining? Data mining is

What is data mining

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Question: What is data mining? Data mining is the process of searching through huge consumer information files or data warehouses to detect patterns that can help marketers ask the right questions and guide marketing decision making.

Reference no: EM131459002

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List the three approaches to product-related segmentation : List the three approaches to product-related segmentation. The three approaches are segmenting by benefits sought, segmenting by usage rates, and segmenting.

Develop a program that can cross-reference welfare : Develop a program that can cross-reference welfare and tax records. Unfortunately, this data is in separate databases, with the welfare data sorted by name, and the tax data sorted by tax file number.

Identify the four stages of market segmentation : Identify the four stages of market segmentation. The four stages are developing user profiles, forecasting the overall market potential, estimating market.

Distinguish between an mis and an mdss : Distinguish between an MIS and an MDSS. A marketing information system (MIS) is a planned, computer-based system designed to provide managers with a continuous.

What is data mining : What is data mining? Data mining is the process of searching through huge consumer information files or data warehouses to detect patterns that can help.

Describe the process of collecting business : Describe the process of collecting business and competitive intelligence. Business intelligence is the process of gathering information and analyzing.

Describe the jury of executive opinion : Describe the jury of executive opinion. The jury of executive opinion combines and averages the outlooks of top executives from areas such as marketing.

What is the delphi technique : What is the Delphi technique? The Delphi technique solicits opinions from several people but also includes input from experts outside the firm.

What steps would the behaviorist use : Why do you think this behaviorist's approach is best? What issues or problems do you find in the other two behaviorists' approaches?

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