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Many companies are investing in customer retention. What is customer satisfaction? Why should a salesperson follow up to assess customer satisfaction? Share some of your experiences as a customer.
BSBMKG502B Establish and adjust the marketing mix Assignment Procedure. Research the marketing of your organisation's products and services. Identify the key characteristics of the products and/or services and their significance to the market
E-commerce
Prepare a proposal which includes your advertising media plan. Include both traditional and non-traditional forms of advertising, including online. Be sure to include your social media strategy in your proposal.
Search for an article in the Business Week archives on a multinational, publicly traded company. The company may have its headquarters in the United States or abroad, but it should have a major presence in many different countries, and its product..
Athletics Supreme is a company that has been in business about 10 years selling a variety of athletic equipment. They have observed the growing interest in sportswear and would like to expand their product offering to include a line of sportswear ..
Which celebrity would you use to endorse Diet Pepsi in attempts to reach a ‘different' target group?Who might you use for regular Pepsi? Diet Coke? Coke Classic? Sprite? Explain and justify your choice for each.
how the retailer strives to satisfy the needs of the target market.how the retailer builds a long-term advantage over the competitors.
Describe what is meant by marketing mix.Describe and discuss the different elements of the marketing mix for a product of your choice.How does the marketing mix enable marketers to better serve their customers?How would a marketer use the marketing m..
Discuss an impediment to problem definition.- What are the elements of the marketing research proposal?- Can you identify examples of what they are presenting to you as relating to steps in the research process?
Discuss about the Creativity and Advertising.Find two advertisements in a magazine, on YouTube, or from some other source - one ad which you think is creative and one ad which you do not.
The assignment should be ncluding the cover page introduction and conclusion and references the topic of it is macro environment and the focus is on effect of technology on marketing.Write a brief about macro environment . Go in details about the ..
Critically evaluate how service quality models can be useful in sustaining customer relationships. Illustrate your answers with examples from commercial business situations.In this coursework I need critically the wheel of loyalty (who to build re..
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