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What is customer relationship management

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Reference no: EM132081447

Can someone help me understand the following:

Can someone explain how can a company's marketing team ensure they identify newly emerging competitors quickly so the team can plan and execute an effective marketing strategy in response to these competitors

What is customer relationship management (CRM)... How would you define it, How does VALUE relate to CRM.

How can a company's marketing team ensure they identify newly emerging competitors quickly so the team can plan and execute an effective marketing strategy in response to these competitors.

Reference no: EM132081447

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