What is blue ridge competitive strategy

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Question - The managers of Blue Ridge Manufacturing have hired your consulting firm to advise them on the potential of using strategic cost analysis in assessing the profitability of their customer accounts. Your analysis should include:

1. What is Blue Ridge's competitive strategy?

2. What type of cost system does Blue Ridge use, and is it consistent with their strategy?

3. Develop a spreadsheet analysis which can be used to assess the profitability of the three customer groups of Blue Ridge-large, medium and small customer account sizes.

Reference no: EM133180570

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