What is benchmarking

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Assignment:

1. a. Describe SWOT analysis as a way to guide internal analysis. (Define and cite, then answer through your definition)

b. What are potential weaknesses and limitations of SWOT analysis?

c. Make a SWOT analysis on you current or former employer

d. What is benchmarking, and how can it assist in strategy development and formulation?

2. a. Compare and contrast value chain analysis and the resource-based view of a firm. (Define each, then answer through your definition)

b. What are the objectives of each?

c. Explain how you might use value chain analysis, resource-based view, three circles analysis, product life-cycle analysis, and SWOT analysis to get a better sense of what might be a firm's key building blocks in attaining a strategic competitive advantage over competitors?

Reference no: EM133209377

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