What is being licensed and who the licensors

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Reference no: EM133468583

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In 200-250 answer the following;

Explore SBJ and/or other credible sport business publications and find an article describing a recent sport licensing deal. Summarize the basics of the article; specifically identify who the companies are, what is being licensed, and who the licensor(s) and licensee(s) are. In addition, if any terms of the deal (e.g., length of the deal, territory, royalty, etc.) are described, share them as well.

Reference no: EM133468583

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