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Reference no: EM13249693

1. Describe your understandings on the following concepts:

•Discontinuous innovation
•Dynamically continuous innovation
•Continuous innovation
•Imitation

Provide examples to illustrate your opionion.

2. Explain your understandings on the following approaches to innovation: technology push and market pull. Provide examples to illustrate your opinion.

3. What is barnding? What role can branding play in firm's marketing efforts?

 

Reference no: EM13249693

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