What is assessment of public company

Reference no: EM132467058

Research on TELUS company and answer the following questions

1) Conduct a situational analysis for TELUS by analyzing the company; its differentiation and competitive advantage in three tiers market; wireless consumers; and TELUS target audience?

2) What is your assessment of Public's company, its performance, its strengths, target audience, and it positioning?

3) What is your assessment of the three alternatives? Which one is the best one and why? Offer a thorough rationale of your recommended approach.

You may use simple financial calculations and marketing tools such as SWOT, perceptual map

Reference no: EM132467058

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