What is apple incs corporate strategy

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Please describe the process you plan to use to conduct research, identify findings, and develop the Comprehensive Project due in Unit 5

The research will be a quantitative research that will carried out using the systematic reviews research design that is the data will be collected from surveys, peer reviewed articles and books on the corporate strategy of Apple Inc. and its potential to raise its competitive advantage (Martin, & Hanington, 2012). The research will therefore utilize secondary data from other researchers and reliable sources on the library and the internet. The research findings will be identified after the data collected is analyzed.

Present a preliminary outline indicating how you intend to organize the project deliverable.

Topic: Comprehensive Analysis of Apple Inc.

Subtopic: Corporate strategy and competitive advantage analysis

Introduction of the research's overall topic.

Research question: What is Apple Inc.'s corporate strategy and does it have the ability to grow its competitive advantage?

Hypothesis: Apple Inc. has an intensive growth strategy and has the ability to raise its competitive advantage

Thesis statement: Apple Inc. is among the top ten in the Fortune 500 companies and has managed it through its corporate strategy and there is no doubt it has a high competitive advantage that has a rising motion.

Corporate background:
- Company description
- Financial description

Research plan; the information required to prove the research hypothesis and to answer the research question. This include:
1. Literature review
2. Research methodology:
- Research design- systematic review
- Data collection techniques
- Data analysis: competitor's analysis, market and industry analysis.

Reference no: EM131527290

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Reviews

len1527290

6/12/2017 2:01:41 AM

A comprehensive SWOT analysis should be performed relative to the Company''s ability to improve its competitive advantage. The comprehensive analysis should include both qualitative and quantitative elements, leveraging information available in SEC Filings, business databases, and peer-reviewed articles. Your work should demonstrate your ability to: Apply critical thinking skills to analyze business situations. Apply principles of quantitative and qualitative research to business cases. Describe the opportunities provided by technology for businesses. Appropriately use effective communication techniques. Apply the standard of APA style to all research and writing tasks. You will prepare a report presenting the findings of your comprehensive analysis examining the Company''s corporate strategy and its ability to increase competitive advantage. The written report will have a body length of 10-12 pages excluding title, abstract, references and appendices. Quotation limits should be Not more than 10% of the body of the paper can be quotations, all of which must be properly attributed in APA format.

len1527290

6/12/2017 2:01:13 AM

Click here for a tutorial on finding industry information in the library. Your analysis should include an in-depth review of the Company''s most recent SEC Form-10k Annual Report and Form DEF-14A Proxy Statement. These SEC filings can be found at the SEC Edgar Database located at the URL http://www.sec.gov/edgar/searchedgar/companysearch.html . Pay particular attention to the Management Discussion and Analysis (MD&A) sections of the SEC Form 10-K and the DEF-14A Proxy statement. Direct competitors are identified in the "Comparator Group" section of the DEF-14A Proxy Statement. ) These SEC filings also contain information relative to external and industry analysis that will be helpful in your assessment of the Company''s strategy and competitive position. A thorough analysis requires evaluation of various external stakeholders: Competitors Industry Vendors Customers Governmental entities Communities Internal stakeholders that should be considered in the analysis include: Shareholders Board of Directors Management Employees

len1527290

6/12/2017 2:01:02 AM

Question :Comprehensive Analysis of a Fortune 500 Company (APPLE INC.) For this Individual Project you will analyze publicly available information about a Fortune 500 Company and develop an assessment of the corporate strategy and its ability to increase competitive advantage. This assignment requires you to obtain and analyze information at the company, industry and market levels using various databases and reports found in the AIU library, in addition to at least eight (8) professional or academic peer-reviewed articles. Click here for a tutorial on finding company information in the library.

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