What is ansoff product and market framework

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Question 1. Which strategy, First and Late-Mover, is better to use for entering a new market? What is the difference between Vertical vs Horizontal Diversification Strategies and which is best for improving scale economies for a business?

Question 2. What is Ansoff's Product/Market Framework? Explain the difference between suitable, acceptable and feasible when selecting strategic options.

Reference no: EM133064208

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