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Assignment:
Value Delivery by Place
Marketplace (A3)
Choose one product at Amazon.com. Assume that you are going to sell the product as a third-party. Choose 4 from 8 questions that best fit with your choice of product
1. What is a marketplace?
2. Why sell via a marketplace?
3. Third party or Inhouse marketplace?
4. Main challenges of selling via a third party marketplace
5. Benefits of selling via a third party marketplace
6. Creating your own retailer marketplace
7. Challenges of creating a retailer marketplace
8. Do both: sell via a third party marketplace and create a retailer marketplace
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