Reference no: EM133536116
Question: What is luxury? Is there one definition? Is the definition dynamic?
What are the 4 values or dimensions associated with luxury according to the authors? List and describe.
Where should companies be focusing their growth as a fast moving market?
What is a key challenge for luxury brand managers?
Who is today's luxury brand consumer?
What are country specific difference in luxury value perception?
How about that perception specific to the hospitality industry?
How are online channels influencing luxury brands?
What do researchers consider "traditional luxury"?
Define cost vs sacrifice value.
What does the author say about the difference between men and women concerning interest in luxury?
What is the lipstick effect?
Steve Jobs said: "people don't know what they want until you show it to them." How do you feel this effects the hospitality industry?
In the article title "What is the Value Luxury? A Cross-Cultural perspective" study the chart labeled 1.
What is the main these authors state in regards to counterfeit luxury goods?