What industry forces might cause a propitious niche

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Question - Management Following a Cost Leadership Strategy Discussion

1. What industry forces might cause a propitious niche to appear or disappear?

2. What does a business have to consider when trying to follow a cost leadership strategy and a differentiation strategy simultaneously? Can you name a company doing this?

Ladies and gentlemen, chapter 6 - Strategy Formulation: Business Strategy introduces us to the SWOT analysis to determine the "Fit" of a corporation with its environment.  We will also look at the Strategic Factors Analysis Summary (SFAS) that summarizes the IFAS and EFAS matrices to less than ten (10) factors.You will also be able to understand the five elements in designing a good mission statement.  Lastly, you will be able to understand the competitive and cooperative strategies available to corporations, and the types of strategic alliances. The opening scenario, Target Goes Small, examines how a corporation can combine low-cost and differentiation strategies to achieve a sustainable competitive advantage.  Impossible you say.  Maybe not. The discussion questions for this Unit ask (1) What industry forces might cause a propitious niche to appear or disappear? And, (2) What does a business have to consider when trying to follow a cost leadership strategy and a differentiation strategy simultaneously? Can you name a company doing this?

Reference no: EM133287664

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