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Discussion
Why is planning for a new business harder than planning for an established operation? In which do you have to make more assumptions? Why? What implicit assumption provides a shortcut in one situation?
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The paper focuses on the business planning process for the new business as compared to the established organization. It also provides the view that on which planning system the individuals have to make more assumptions than other. The paper provides the view that the planning for the new business or trade within the market is always harder than planning for the established operation. The paper also shows that new business planning these shortcuts do not work as they do not have any previous experience of business. In the case of established business operation, one does not have to make any assumption regarding the business as it is implicitly assumed to have remained as same as the last year.
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