What impact branding has on consumer behavior

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1. A restaurant has seating capacity of 50 (assume patrons arrive singly, i.e., not in groups therefore each takes one seat), and the average customer stays for 1 hour. If the queue at the door of the restaurant has 20 people (meaning that the restaurant is currently full), how long does it take for the last (20th) person in queue to get a seat?

2. Briefly explain why Alikay Naturals Moisturizing Black Shampoo should choose sustaining innovation to improve its product.

3. Provide a brief introduction on what impact branding has on consumer behavior.

Reference no: EM132227055

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