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What ideas or perspectives does the ad deflect

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Question 1: Find a video of a political ad for a state or national candidate in the recent US election--choose an ad from a candidate you are sympathetic with. Then carefully analyze the logic of the ad.

Question 2: Kenneth Burke says communication always reflects, selects, and deflects; that is, we choose words and images that present a version of events that lines up with our beliefs, goals or purposes. That is, the "whole truth" of a human situation is always more complicated than any particular description of it.

Question 3: How exactly does the ad "select"; that is, use words and images to persuade us?

Question 4: What ideas or perspectives does the ad "deflect"; that is, what's left out? How are ideas presented in incomplete or possibly misleading ways? What do you think of ads that do this? Obviously, it's fair to promote a point of view you believe in; how do we know when the line has been crossed and persuasion goes too far?

Question 5: Finally, what image of the United States do you think this reflects/presents to the rest of the world?

Reference no: EM132548089

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