What has been the key enabler of company growth

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Reference no: EM133239895

Assignment - Developing Supply Chain Alignment Adaptability and Agility Discussion

Description - Focus: Studying a supply chain company in a business that typically relies on 'push'. That is a forecast driven approach that tries to 'pre-plan' capacity with its partners to ensure supply will be available in the future when the demand is there. The important thing to notice is how they have effectively built a very responsive TOC-based system in an industry where that is very hard to do (and never done).

Become familiar with the company - Go to the Crocs web site

Read: Crocs: Revolutionizing an Industry's Supply Chain for Competitive Advantage - Stanford Graduate School of Business 2007

Read and watch. Here's how Crocs avoided some of the pain of shipping delays and factory closureshere

Read: Footwear maker Crocs plans to outrun supply chain woes; shares jump

Watch: Crocs Case study - Revolutionizing an Industry's Supply Chain Model | SCM | Supply chain management here

Key questions to consider:

What is the story of Crocs? Where did it start? What does it make? Who does it serve?

What has been the key enabler of company growth?

What as the normal supply replenishment model used within the industry

What are some of the implications for companies in that industry?

What did Crocs do differently? What are the characteristics of Croc's supply chain?

How has the Supply Chain model of Croc helped it to thrive in a period when others have struggled?

Reference no: EM133239895

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