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What goals do you think the company is trying

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Reference no: EM133393202

Step #1: Research how a company (marketer) is using social media effectively as part of their marketing strategy.  Social media includes but is not limited to Facebook, YouTube, Pinterest, Instagram, Snapchat, and Twitter.  You might consider looking at the social media accounts of your favorite brands and influencers, and researching the hashtags they are using.

Step #2: Write an essay in which you address the following questions:

  • What goals do you think the company is trying to achieve (increase sales? Increase brand awareness? Drive coupon redemption?
  • What evidence supports your reasoning? Please describe at least two tactics the company is using?

Reference no: EM133393202

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